Services

Brand Strategy

I work with clients to effectively communicate the “why” of their business.
That is the purpose, vision, and positioning of your business and relevance to the market. That is the core essence of your business.

Marketing Strategy

Your brand is clearly defined, and now you need to develop a channel strategy—your routes to market. This could include digital marketing strategies (paid, owned, earned); inbound sales and “pull” strategies; and partnership and influencer strategies. Depending on the stage of your business growth, I work collaboratively with you to identify the most relevant channels to market and their associated activation plans.

Digital Marketing Diagnostic & Strategic Roadmap

Are you wondering if your digital marketing efforts could be producing better results? Could you attract more customers? How could you increase engagement or retention of existing customers? What opportunities are there for increasing conversion rates?

I can surface these opportunities by taking a deep dive into your current digital marketing activities, resulting in a strategic roadmap designed to optimize your digital presence.